| bold | |
|---|---|
| bold logo | |
| Launched | September 4, 2001 |
| Owned by | Canadian Broadcasting Corporation |
| Picture format | 480i SDTV 1080i HDTV |
| Country | Canada |
| Broadcast area | National |
| Headquarters | Toronto, Ontario |
| Replaced | Country Canada (2001-2002) CBC Country Canada (2002-2008) |
| Website | bold |
| Availability | |
| Satellite | |
| Bell TV | Channel 641 (SD) Channel 1730 (HD) |
| Shaw Direct | Channel 512 (SD) |
| Cable | |
| Available on most Canadian cable systems | Check local listings |
| IPTV | |
| Bell Aliant TV | Channel 300 (SD) |
| Bell Fibe TV | Channel 641 (SD) Channel 1641 (HD) |
| MTS | Channel 303 (SD) Channel 449 (HD) |
| Optik TV | Channel 178 (SD) Channel 655 (HD) |
| SaskTel | Channel 65 (SD) |
bold is a Canadian English language Category A specialty channel owned by the Canadian Broadcasting Corporation (CBC) that airs a mix of drama, comedy, arts and culture, and sports programming.
Contents |
In November 2000, a joint venture between Corus Entertainment (70%) and the CBC (30%) was granted a television broadcasting licence from the Canadian Radio-television and Telecommunications Commission (CRTC) to launch a channel called Land and Sea, described as "a national English-language Category 1 specialty television service for rural Canadian families, with a focus on adults 25-54. The service will provide information, interaction and entertainment from a rural perspective."[1]
The channel was launched on September 4, 2001 as Country Canada; based on the CBC Television series Country Canada.
In July 2002, CBC announced it would purchase Corus' interest in the service,[2] which was later approved by the CRTC on October 24 of that year.[3] The CBC took control of the service on November 1, 2002 and rebranded the service with a new logo and name, CBC Country Canada.
After the sale, the service began a shift in its programming and continuously promoted itself and its programs as a channel, according to its website, dedicated to "celebrating Canada, its land, people, regions and passions"[4] with less emphasis on rural programming. This shift included an increase in dramatic television series from Canada and Britain that had little to no relation to the rural lifestyle, and amateur sports coverage including alpine skiing, curling, snowboarding, Toronto FC, and Canada national team soccer, among others. In further continuation with this shift, in early 2007, CBC Country Canada began to no longer promote itself as a rural lifestyle service, rather as a secondary general entertainment service to the CBC, touting, according to its website "the new home of exclusive dramas and world championship sports, from home and around the world. From provocative documentaries to a new series of investigative thrillers, CBC Country Canada has something for everyone."[5]
On March 27, 2008 at 12:01 a.m. EST, CBC Country Canada was rebranded as bold[6] to better reflect the programming direction CBC Country Canada was moving in, and to focus its programming on drama, comedy, the arts, and sports rather than an informational and lifestyle service for rural Canadians.
On June 3, 2010 CBC launched a high definition feed called bold HD.[7]
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